About

Intimate Wellness, Self-Care

We are pioneering intimate health and wellness self-care products and services for women.

Intimate concerns impact women at every life stage, from puberty, reproductive years, postpartum, to menopause, and beyond. Yet pain or discomfort are rarely discussed, deeply underserved, and often met with fragmented care, despite shifts and impact on well-being and quality of life. At Aquafit, we are here to change that.

Our flagship patented Intimate Gel Stick product family delivers all-in-one intimate wellness in women’s hands, supporting pain-free intimacy. While many products address only one aspect of intimate wellbeing, Aquafit offers a uniquely all-in-one self-care solution that supports pelvic floor tonus, microbial health, hydration, and relief from discomfort.

Because intimate wellness is personal, Vivi our AI chatbot offers a private, helpful, and always free intimate wellness companion. Women can ask questions, discuss concerns, and learn about care without fear, stigma or taboo. It provides personalised guidance, self-care tips, and gyne health information tailored to individual needs.

Starting from an unmet need, we are committed to making intimate wellness accessible to women everywhere through science, usability, and design, with naturally powerful, safe, and effective self-care solutions designed to feel good, for women, by women.

Rebecca Sternberg, Co-Founder, CEO

BA Harvard University, MArch Rice University.

25+ years experience in innovation, design thinking, usability, media, communications, architecture, entrepreneurship. Educator and senior lecturer in strategic design for impact.

Vered Italiano, Co-Founder, CTO

BSc Applied Chemistry, Shenkar College of Design and Engineering. MSc Applied Chemistry, Hebrew University.

25+ years experience in leading multi-disciplinary teams in advanced applied chemistry, R&D, product development, 3D printing as former head of consumables for Polyjet at Stratasys.

Varda Messer, Co-Founder, COO

BDes Graphic Design, Pratt, NYC
+30 years experience in design, international manufacturing, global sales and operations.

Dr Amy Kesselman, CMDO
B.A. Columbia College, MD Albert Einstein College of Medicine. Residency in Obstetrics and Gynecology, LIJ Hospital, NY.

Leading Obstetrician and Gynecologist with over 25 years experience in Women’s Health in academic medical centers and private practice in NY and in Israel.

Patented Innovation for Women's Wellbeing

Aquafit is redefining vaginal health and intimate wellbeing with its patented Intimate Gel Stick®, a novel hydrogel that supports tonus, delivers therapeutic active agents, and provides an all-in-one self-care solution for pain-free intimacy.

Our Investors

We would love to hear from you

Whether you are a pelvic floor therapist, women’s health professional, partner, or user, contact us about intimate health.